5 Ways For Publishers to Increase Their Earnings with Adscend Media

April can be an expensive month for many of us. In April, our taxes are due, vacations are starting to take place and some of us have begun working on our homes in order to get ready for summer entertaining. Wouldn’t a little extra commission in the next few months help make things a little easier?

Earning more with our network in the next few months isn’t a matter of trying a new “get rich quick” marketing method or running a campaign on a sketchy fad offer. What will help you see an increase in your earnings is making a few adjustments to your content gateways, a little analysis, research, and interaction. Executing the strategies mentioned in the steps below may not work for every publisher, however, we view these strategies as best practices for publisher success.

 5 Ways to Increase Your Earnings with Adscend Media

1. Talk to Your Affiliate Manager: It may seem simple, but we recommend that you reach out to your affiliate manager any time you need help. Our AMs are happy to help brainstorm niche ideas with you, recommend offers, and can even help you create the perfect gateway for your visitors. Reach out to your Adscend affiliate manager today to see exactly how he or she can help increase your monthly earnings!

2. Customize Your Content Gateways: You may be missing out on some leads due to not customizing your content gateways. Customizing your content gateways allow you to tailor your gateways to cater to the interests, desires, and motivations of your visitors. Just a few of the many available content gateway customization options that you may not be aware of include: 

• The ability to change your gateway to deploy “on-click” as opposed to “on-page”
• The option to change the colors of your gateway and add images to match your website, holiday, or product launch
• Increasing your chances of generating revenue from users by adding an on-exit action
• Changing the amount of time that a visitor is on your site before the gateway loads

Customizing your gateway isn’t something that should be done randomly or without some research being conducted first. Your website has its own unique set of visitors, products and appearance.  Therefore, before you decide to customize your gateways, we recommend that you review your Google Analytics or site tracking software, review feedback from your loyal visitors, and identify the needs of your visitors.

3. Split-Testing Content Gateways: Installing a content gateway and customizing it to meet the needs of your visitors are steps one and two of increasing your conversions with our gateways. The third step involves split-testing. In case you are unfamiliar with the term, split-testing is the process of deploying two different items (offers, ads, creative pieces etc.) simultaneously in order to see which one performs better. In terms of content gateways, split-testing refers to creating a minimum of two content gateways with at least one differing feature (i.e. choosing different colors using different text, or selecting different offer types). Once you have two content gateways created, you can add a piece of code to your site that will randomly display each gateway to your visitors (the code can be found on the Get Code page, which you can find via the Content Gateway page. After the code is inserted into your site, you can view the performance of each gateway by using the “Compare Profile Stats” feature on the Gateway Stats page. Note that we recommend that you let each gateway accumulate at least two hundred clicks before you evaluate each gateway.

4. Hit the Forum: One of the best perks of becoming an Adscend publisher is that you get access to our members only forum. On our forum, you can interact with other publishers to  brainstorm traffic and content ideas, discuss promotion techniques,  get answers to your content locking related questions, partner up with other publishers to work on a new business venture, and directly chatting with other publishers via private message or though the forum Chatbox. The publishers on our forum are mainly using content locking as their primary promotion method. Thus, if you visit our forum enough, you are bound to pick up a tip or two that may help increase your conversions.  Finally, our publishers are located around the globe, so whenever you decided to visit our forums, you probably will find a publisher online that you can chat with.

5.  Evaluating Your Content Strategy: One of the fundamental concepts behind content locking is that if you create quality content that is in demand by your visitors, conversions will follow. Therefore, we recommend that you develop a method to be able to consistently evaluate the types, quality level, and frequency of the content that you create. Some great ways to get started include viewing the content being created by leaders in your niche(s), exploring your site traffic statistics to view which pages with lockers are seeing the most conversions, and working in seasonal events and industry trends into your content.