Hybrid Casual Games
What Are Hybrid-Casual Games?
Hybrid-casual games are mobile games that combine hyper-casual games with more sophisticated gameplay. This can include social events like in-game events and multiple layers of progression.
Similar to casual and hyper-casual games, hybrid-casual games are meant to attract a broad audience. However, with the more complex gaming elements, hybrid-casual games achieve better retention rates, LTVs, and ultimately app monetization.
Hybrid-casual games are often monetized with in-app purchases and app monetization. Typically, this will include rewarded ads such as rewarded video and Offerwalls.
Notable examples of hybrid-casual games include Clash Royale and Merge Dragons.